A new experience for Keith Prowse...

Thursday

Sep242009

A new experience for Keith Prowse...

Keith Prowse is the UK’s leading hospitality and tours provider, specialising in sporting and cultural events. For over 220 years, the name Keith Prowse has been synonymous with entertaining at the top social and sporting events in the UK.

We were commissioned by Keith Prowse to refresh their existing identity and execute a full marketing roll-out across all mediums.

The inital stages saw a refresh of the existing identity and subtle typographic changes, whilst retaining the current brand equity. We then explored the colour palette usage, supporting typographic uses, photography and layout best practice.

Having created a full working set of brand guidelines, we then moved through to a full redesign for external marketing collateral such as; event sheets, corporate positioning brochure, quarterly magazine and exhibition collateral.

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Thursday, September 24, 2009 at 11:28AM |

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